The new Preidlhof cosmetic line has been awarded in Wien
A clean and vegan cosmetic line, essential and versatile, with a high concentration of botanical and biotechnological active ingredients, respectful of environment and biodiversity: this is the Preidlhof Spa Skincare line, created by an all-female team of researchers using natural ingredients and state of the art biotechnologies to offer a vision of beauty in which effectiveness, sensoriality and ethic are inseparable.
Characterized by the strong Mediterranean note typical of the 46th parallel on which Preidlhof Luxury DolceVita Resort stands and according to the wellness concept of its spa, the products of the cosmetic line were created by Patrizia Bortolin, leading Spa Designer and Transformational Wellness Coach at Preidlhof and Francesca di Lenardo, founder of Insìum, one of the best European clean beauty brands, for the search for a balance between hedonic and eudemonic well-being, between pleasure and value, between lightness and commitment.
The skin is the largest sensory organ of the human body, it represents our border with the outer world, connects the inside with the outside, adapts to the shape of the body and protects us from external attacks.
It expresses touch, the first sense that develops at the fetal level, reflecting its basic role for the harmonious development of body and mind well-being.
Through the skin we perceive stimuli from the outside world and we manifest our inner experience.
For this reason, the products of the Preidlhof Spa Skincare, awarded in Wien by the recent European Health & Spa Award as Best Product Innovation, have been formulated to improve the external appearance of the epidermis skin while working deep down to improve the skin’s overall health and to relax body and mind, with a holistic approach to cosmetics.
All the women who collaborate with Preidlhof were involved as testers of the 9 synergistic, high-performance and highly pleasant face products: cleansing milk and oil, moisturizing cream and serum, illuminating mask, powerful multivitamin serum with vitamin C, illuminating oil, nourishing butter and moisturizing spray essence, convenient for different occasions.
At the basis of the research for the realization there is the Stimulation of Plant Stem Cells technology – of chilli pepper, prickly pear seed extract and edelweiss – together with a mix of Italian fruits with a Mediterranean flavour, such as organic grape skins from Emilia, Sicilian lemon, apples from Trentino and organic wheat bran from the Po Valley, obtained with the new Molecular Bioliquefaction® technology based on the use of enzymes, which makes it possible to recover 100% of the plant phyto complexes in active and bioavailable form.
Taking care of yourself is an act of love that pours its benefits on all dimensions of our being.
And taking care of the skin can become a holistic practice that allows us to connect our inner world with the outer one.
The right products to give brightness to the skin, nourishing our most subtle aspects with an eye to protect the environment that hosts us: this is the whole vision of beauty of the Preidlhof Skincare Spa, which transforms an act of daily care into a ritual of deep harmonization.
Because beauty is the mirror of our well-being.
